A little education and background on NYFW!
Fashion week occurs two times out of the year in the major F capitals of the world: Paris, Milan, London, & New York. Autumn/Winter fashion week is held during September - November and Summer/Spring fashion week is held January- April. The reason these shows are held months in advance of the appropriate season is to unveil the sensational collections to the press and buyers of what is to come. This also buys retailers time to arrange/purchase/incorporate the inspirations taken from the shows into their own retail marketing. Many designers come together to show case their creations and many celebrities, editors for large magazines, and buyers from the biggest stores attend.
For those of us who can't (since it is not open to the public), we can often find pages filled with pictures from the show in various magazines, notably Vogue.
The Runway:
The runway is the perfect place to get inspiration: many editors at influential magazines will note which looks/garments to display in their coming editions. It is where many bloggers will look to identify key trends and colors for the coming season, and it is where new textiles are first seen. Lastly, runway also opens the platform of opportunities for Models to be seen and casted in editorial shots or brand campaigns. The runway is the crucible in which the beauty standard is first forged.
Fashion week will be held in New York from September 5-12!
to get a glimpse of more glamour, checkout http://newyorkfashionweeklive.com/
I can't wait to see what trends will be taking over the fashion world!
Stay tuned for my top favorites!
XO
Maryam
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